Digital Media Lead - 12 Month FTC - Manchester

We’re looking for a Digital Media Lead to join our eCommerce Digital Marketing team, on a 12 Months FTC (maternity cover)! Based at our Manchester Arndale Office with a competitive salary range of £50,000 - £60,000 and great benefits!

The Role:

As a Digital Media Lead at NEXT, you will join our fast paced eCommerce team to spearhead the development and delivery of high impact, data driven performance marketing campaigns. Reporting to the Digital Media Manager, you will leverage your extensive multi channel expertise to maximise profitable customer acquisition and drive sales growth. You’ll act as a key member of the team, working hand in hand with our media agency and strategic partners to execute precise, results oriented projects at pace.

If you are a project management pro with a passion for turning data into profit, this is your opportunity to shape the digital footprint of a leading brand!

What You’ll Take On:

• Plan and execute performance led digital marketing campaigns by working alongside key internal stakeholders to align media activity with our overarching commercial goals.
• Manage the day to day relationship with our media agency and key external stakeholders, ensuring all deliverables are met on time.
• Collaborate with global media partners to explore new and innovative opportunities, including beta tests and emerging platforms, to keep our strategy ahead of the competition.
• Work cross functionally with the marketing and commercial trading teams to ensure digital activity supports seasonal launches and brand priorities.
• Regularly present key campaign findings and strategic insights to the wider business, translating complex data into clear, actionable recommendations for future growth.
• Stay at the forefront of the digital media landscape, proactively identifying shifts in technology, privacy and consumer behavior to future proof our marketing efforts.

You’ll be doing all this from our Manchester Arndale Office. This role currently offers 3 days a week in the office and 2 days from home.

What You’ll Bring:

• Proven track record in fast paced digital industries or eCommerce environments.
• Experience planning and optimising campaigns across core performance digital media channels.
• Advantageous to have technical knowledge of programmatic display and YouTube audience segmentation.
• Experience managing external search partners and marketing agency relationships effectively.
• Strong numeracy and excel skills for analysing campaign data and performance metrics.
• A high level of precision skills, to managing complex campaign setups and budgets.
• A logical, analytical mindset with a natural ability to troubleshoot campaign issues.
• Strong interpersonal skills to work effectively as part of a cross functional team.
• Possess a strong technical baseline to navigate modern marketing stacks.

Benefits